The fender stratocaster shaped the face of early rock roll and still molds modern sound today the strat doesnt just create musical icons it is one the fender stratocaster shaped the face of early rock roll and still molds modern sound today the strat doesnt just create musical icons it is one. Don randall and bob perine at fender were also supreme innovators in marketing and the product branding ensured that the fender stratocaster has become a sustainable innovation in the face of extreme competition i discovered that it is possible to throw a fender strat down a stairwell set light to it and it still works . These guitars are imported from outside of the us and they represent the best bang for the buck if youre looking for a highly affordable option made in mexico the fender player stratocasters are the most affordable fender branded strat available in the lineup each model features a 255 scale bolt on c maple neck a 22 fret
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